The Marketing for the Uninhibited Podcast

This episode is the first in a 3 part series where I sit down with my accountant and CPA, Theresa Rubino of Rubino Tax.
In today's episode, Theresa defines the business structure options (sole proprietorship, LLC, S Corp and C corp), how to pick the best one for you, and some do's and don'ts at each level.
A huge thank you to Theresa Rubino for answering all of our business structure selection questions! This episode is jam packed with practical tips and useful information.
To learn more about working with Theresa or to schedule a free consultation, visit https://rubinotax.com/. Ask to be put on the waiting list for her course, Solid From the Start – Creating the foundation for your business: Choosing the right business structure is an important decision and one that should be made wisely. There are advantages and disadvantages that go along with each one. Understanding those differences is critical in making your first decision as a business owner. Then as your business grows, you must reassess to be sure the structure you chose is continuing to work for your benefit. If it’s not, then it may be time to change.
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If you're ready to start growing your business through authentic marketing and action based monthly marketing plans, visit marketinguninhibited.com to schedule your free 30 minute consultation.
Miranda Rodriguez is a marketing coach and fellow creative soul at Marketing for the Uninhibited, located in Aurora, IL. She helps solopreneurs make money by marketing their business their way. She believes that marketing your business can be simple, doable and fun.

Woohoo! We made it to October and to the last quarter of the year.
You have to choices: 1. Finish on a high note or 2. Throw in the towel early
No judgement. You decide.
If you're ready to finish on a high note then let's get to work! Grab your pen and paper because we're analyzing, evaluating, resetting and creating a plan for the final three months of the year.
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

We build regular rest days into our workout schedules and personal lives, but what about building them into our marketing plan as well?
If you find yourself feeling burnt out lately, overwhelmed or making more mistakes than usual, then this episode is for you!
Join me as I talk about the importance of rest day and for a collective pause with a short breathing exercise at the end.
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Do you feel like you're more concerned about stepping on other people's toes than with your own emotions?
What if it's okay to step on emotional toes ESPECIALLY as you navigate running a new business?
This theme of other people's emotions has been coming up a lot lately in client meetings so, in this episode, I'm going to help you figure out why other people's emotions are of such concern to you, how to deal with them and how to move forward despite them.
You can't control how other people think, feel or act but we can control how we do.
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Consistency is key to a successful marketing plan because being consistent is how we build TRUST with our target audience.
So, what does it mean to be consistent in your business?
It means that every single part of your business is working together in harmony and that requires you to be crystal clear on the who, what and why driving your biz.
Tune into this episode to learn about consistency and how to achieve it.
 
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Business owners thinking they need "authentic marketing" is one of the most popular reasons clients seek me out and today, I'm going to define what Authentic Marketing really means and how you can achieve it.
At the end of the day, as an entrepreneur, you're just one human being trying to make a connection with another human being and you can't fully do that without first understanding who you are. That's why developing a solid marketing foundation is the very first thing I do with clients. We have to make sure you understand the core of your business before we start playing with different marketing tactics.
Be sure to listen to the very end for 4 action items you can do today (your homework, if you will).
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Do you have business boundaries? Do you stick to your business boundaries?
Business boundaries help us to communicate what is ok and what is not ok in our businesses. By clearly communicating our business boundaries, we can set expectations with clients, mitigate conflict, and strengthen the trust in our business relationships.
Tune in for a brief explanation exercise to help you set and stick to your business boundaries.
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Stop right there! Have you listened to Ep. 57: Defining Your Customer's Journey? You'll want to start there so you have a better understanding of the steps your customer takes in your business.
Today, I have a few little exercises for you to help you define the structure that you'll use to build organic and authentic client relationships.
Once you understand how relationships are built (like any other relationship in your life), then you can start filling in marketing action items at each phase. For example, what tools are you using to let your potential clients know about you (visibility/awareness)? What do they do when they like you and want to further that connection? I answer all of these questions today!
 
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Client follow-up is one of the most common questions I get asked so today, I'm finally answering that question!
I'm also sharing tips for how to build a basic sales process so you can take the guess work out of your client follow-ups.
I also ask you the very important question, "who do you want to work with?" You control who you work with and who you attract to your business.
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If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited

Running a business and executing a marketing plan are hard enough without additional opinions and advice from the peanut gallery.
In today's episode, I discuss how I got to a place of being able to say, "thank you for your opinion" and simply moving on when I get into these situations.
Having a core list of people that I reach out to for business advice has saved me from time wasted trying to sift through everyone else's thoughts about what I should do in MY business and that's exactly what you'll create in today's exercise.
Learning to trust yourself and make space for your voice, your opinions and your thoughts is a practice and this is just one of many ways to put that practice into action.
 
If you're ready to take control of your marketing and start growing your business, visit marketinguninhibited.com to schedule a free 30 minute Coffee Date - a consultation where we get to know each other and how we can work together. Find a shorter video version of this episode on IGTV @marketinguninhibited