The Marketing for the Uninhibited Podcast

Today we're diving into one of my FAVORITE exercises to do with clients.
Before you begin, if you haven't already listened to the Mission and Vision episodes, please go back and do so now before you begin this one.
Brand pillars are three to four words/characteristics/emotions that you can use to describe your brand - at all times. For example, Marketing for the Uninhibited is marketing that is SIMPLE, DOABLE, AND FUN.
I love this exercise so much because it really helps business owners (especially all you new ones) to start thinking of their brand as it's own personality, not just an extension of self. This where we really start to develop the brand and how we want it to resonate with people.
For full show notes, more resources and/or to schedule a free consultation, visit marketinguninhibited.com or find me on social media @marketinguninhibited

How can you plan for the future if you don't know what you want your future to look like?
Grab your journal, clear some time on your calendar and let's get started!
In this episode, I'm discussing vision statements, dreams, and future self - the importance of them, setting aside time for them, and some other ideas that will get your mind thinking ahead in your business and in your personal life.
This is the first episode in a 7 part series where I'll be walking you through exercises that I do with my clients and in group workshops to build a simple one page marketing plan that you can use as a roadmap for your business (and decision making).
If you don't have a marketing plan or are interested in revising your plan, then these episodes are for you!
For full show notes, more resources and/or to schedule a free consultation with me, visit marketinguninhibited.com or find me on social media @marketinguninhibited

In this episode, I'm discussing mission statements: What are they? How do you create one? And why is it important?
This is the first episode in a 7 part series where I'll be walking you through exercises that I do with my clients and in group workshops to build a simple one page marketing plan that you can use as a roadmap for your business (and decision making).
If you don't have a marketing plan or are interested in revising your plan, then these episodes are for you!
For full show notes, more resources and/or to schedule a free consultation with me, visit marketinguninhibited.com or find me on social media @marketinguninhibited
 

On this episode I'm joined by special guest Sharris Wilson-Salazar. Sharris is a Creative Recruiter at Vitamin T and the owner and event planner at Canvas Wedding and Event Design in Chicago, Illinois.
She joins me on this episode to discuss diversity and inclusion: what each word means, ways to incorporate more diversity and inclusion in our marketing, and the personal work we can do as business owners/individuals.
Learn more about Sharris on Instagram @canvaswed or canvaswed.com. And, checkout @together.chi for all inclusive wedding planning for bold little weddings.
 
Resources mentioned:
Semicolon Bookstore, Chicago, IL
National Museum of African American History & Culture Digital Resources Guide
Linked In Learning Path
 
To watch our full interview, visit  https://youtu.be/j_xan7nNjfk
To learn more or schedule a free consultation with Miranda Rodriguez, visit marketinguninhibited.com or find her on social media @marketinguninhibited
 

Often times clients come to me with what they think are "marketing problems." In reality, a lot of the problems they're having are just decisions that need to be made in their business.
In this episode I talk about decision fatigue, getting stuck in indecision, and my process for confidently making decisions that are right for you and your business.
Learn more at marketinguninhibited.com or on social media @marketinguninhibited

There is a helluva lot going on in the world right now!
That's why, on this episode, I'm asking YOU a question that you've probably been asking everyone around you: how are you doing? Seriously, how are you R E A L L Y doing? If you can, take this time to stop what you're doing, grab a journal and get honest with yourself about the answer to this question.
Our mindset determines how we show up in our marketing, with our clients and in our day to day lives, which is why I'm taking a little time today to help you check-in with yourself.
For more marketing resources or to schedule one on one time to chat, visit marketinguninhibited.com
 

On this episode, I'm joined by Shannon Cameron. Shannon is the Director of Education and Community Engagement at Paramount Theatre and Paramount School of the Arts
 
Shannon shares with us:
How they're creating new ways to learn (and tackling Zoom burnout)
What their future looks like as of now (recorded one week ago)
How we can support our arts communities right now
 
 
To get involved and stay up to date, visit paramountaurora.com or find them on social media: @paramountaurora and @paramountschoolofthearts
 
This episode is brought to you by Aurora Downtown. A big thank you to them for supporting the podcast and for supporting our Aurora Community during this crazy time. To stay up to date with what's happening in Aurora, visit auroradowntown.org
 
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Over the next few weeks, I'll be giving small business owners and entrepreneurs a chance to share how they're handling business during this pandemic.
To keep things consistent, I'll be asking everyone the same five questions:
1. What is the biggest shift you've had to make in your business?2. What are you doing to address this shift?3. How is your business community responding?4. How are you taking care of yourself (and your family, employees, clients, neighbors, etc.)5. How can we support you and your business right now?
The goal is to provide a wide range of perspectives that educate, inform and inspire. At the very least, maybe these will help you feel less alone during this crazy time. Learn more at marketinguninhibited.com
 

On this episode, I’m joined by Jenna Ward. Jenna is a pre-school director in Virginia where the governor has asked childcare facilities to remain open for children of essential personnel. And fun fact, Jenna and I were roommates in Virginia when I first moved there. 
Jenna shares with us:
How she and her team are adjusting to their new normal
Why showing gratitude is part of her self-care routine
What she hopes will stick around as we slowly come out of the initial wave of this pandemic
*Please Note: You may here references to dates and activities that have now passed, like Teacher Appreciation Week, because this episode was recorded a couple of weeks ago. Thanks for listening!
 
***
Over the next few weeks, I'll be giving small business owners and entrepreneurs a chance to share how they're handling business during this pandemic.
To keep things consistent, I'll be asking everyone the same five questions:
1. What is the biggest shift you've had to make in your business?2. What are you doing to address this shift?3. How is your business community responding?4. How are you taking care of yourself (and your family, employees, clients, neighbors, etc.)5. How can we support you and your business right now?
The goal is to provide a wide range of perspectives that educate, inform and inspire. At the very least, maybe these will help you feel less alone during this crazy time. Learn more at marketinguninhibited.com

Debi Lerma, the owner of and hairstylist at Do or Dye Designs located on Stolp in Downtown Aurora, joins me on this episode to share her perspective on our new reality. SPOILER ALERT! Please don't cut your bangs at home!
Debi shares with us:
How she's running a business without being able to use her place of business
How you can support your local hairstylists
How she's adjusting to more time at home
 
This episode is brought to you by Aurora Downtown. A big thank you to them for supporting the podcast and for supporting our Aurora Community during this crazy time. To stay up to date with what's happening in Aurora, visit auroradowntown.org
 
***
Over the next few weeks, I'll be giving small business owners and entrepreneurs a chance to share how they're handling business during this pandemic.
To keep things consistent, I'll be asking everyone the same five questions:
1. What is the biggest shift you've had to make in your business?2. What are you doing to address this shift?3. How is your business community responding?4. How are you taking care of yourself (and your family, employees, clients, neighbors, etc.)5. How can we support you and your business right now?
The goal is to provide a wide range of perspectives that educate, inform and inspire. At the very least, maybe these will help you feel less alone during this crazy time. Learn more at marketinguninhibited.com

Today I’m joined by an Aurora community favorite, Marissa Amoni. Marissa is the Aurora Downtown Manager, responsible for community events like Aurora’s First Fridays and She was the founder, editor, and publisher of Downtown Auroran Magazine for eight years. Stay up to date with our Aurora Downtown community by visiting auroradowntown.org or by following them on social media @auroradowntown
 
Marissa shares all of the shifts that are happening in Downtown Aurora, including:
Changes to upcoming events
Providing different types of support for small businesses
Being a conduit of information and connection for the Aurora community
 
This episode is brought to you by Aurora Downtown. A big thank you to them for supporting the podcast and for supporting our Aurora Community during this crazy time. To stay up to date with what's happening in Aurora, visit auroradowntown.org
 
***
Over the next few weeks, I'll be giving small business owners and entrepreneurs a chance to share how they're handling business during this pandemic.
To keep things consistent, I'll be asking everyone the same five questions:
1. What is the biggest shift you've had to make in your business?2. What are you doing to address this shift?3. How is your business community responding?4. How are you taking care of yourself (and your family, employees, clients, neighbors, etc.)5. How can we support you and your business right now?
The goal is to provide a wide range of perspectives that educate, inform and inspire. At the very least, maybe these will help you feel less alone during this crazy time. Learn more at marketinguninhibited.com